"INNOVATION" COME THROUGH STRONG
DESIGN THINKING
Transforming lunch-box pouch
Concept: ULTRA SI / Production design: Zojirushi design center / Photo©Zojirushi corporation
for our everyday life
SIMPLE SOLUTION
Laundry stand
Design: SEKISUI-Jushi Development dept. x ULTRA SI
NOTO-JOFU Bag collection - Produce: ULTRA SI
trusting material